PROCESS

Made sketches for different variants of the logo and 3 labels. One part of the project was to apply certain themes to bottles. In my case, I linked the deep ocean topic to the 3 types of beer, for which labels were created. The link is simple: the deeper sea creature lives - the higher the amount of alcohol the beer has. After the review of all the options, I was able to continue digitally with one logo and layout for 3 labels. The completion of these pieces meant that I could create digital (by using Dimensions) and physical (by using purchased bottles) mock-ups.